Not all corporate giants need to be damaging to the planet.
Giles Crosse tracks down some more equitable ways to make a buck.
Despite many popular conceptions, big business doesn’t necessarily mean corrupt. Whilst there undoubtedly have been many large corporates with little time for either the environment or individuals, sustainable companies are realising the way they treat employees and resources has positive knock on effects.
Increasingly, perhaps due in part to an ever ascending green consciousness, a new breed of companies are now looking to make money from recycling waste, or developing renewable energy streams.
This is no longer confined to the not for profit sector, which has long vouched for the benefits of using social business models to help communities and individuals get a head start. But whilst such firms use their trading status as an illustration of their ideals, plenty more businesses are putting their money where their mouth is.
Business with a brain
The fundamental reality behind more socially and environmentally conscious business is that it stands a better shot at longevity, ultimately making more money than short termist ventures which focus solely on maximum profit making potential.
Giles Crosse tracks down some more equitable ways to make a buck.
Despite many popular conceptions, big business doesn’t necessarily mean corrupt. Whilst there undoubtedly have been many large corporates with little time for either the environment or individuals, sustainable companies are realising the way they treat employees and resources has positive knock on effects.
Increasingly, perhaps due in part to an ever ascending green consciousness, a new breed of companies are now looking to make money from recycling waste, or developing renewable energy streams.
This is no longer confined to the not for profit sector, which has long vouched for the benefits of using social business models to help communities and individuals get a head start. But whilst such firms use their trading status as an illustration of their ideals, plenty more businesses are putting their money where their mouth is.
Business with a brain
The fundamental reality behind more socially and environmentally conscious business is that it stands a better shot at longevity, ultimately making more money than short termist ventures which focus solely on maximum profit making potential.
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